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Ten Tips to Increase Traffic
Unless you’ve built a website just to showcase your collection of salt and pepper shakers, you probably want to attract some visitors.read more
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Why do I need Facebook?
More and more, I find myself explaining to business website clients why Facebook and other social networking sites need to be a part of their overall marketing plan.read more
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Online Marketing, Web Marketing, Search Marketing: Are They The Same?
MarketingIt involves the planning, creative design of, and presentation of information intended to gain, satisfy, and keep customers, along with the measurement of the effectiveness of the marketing...
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6 Ideas for your Home Page Slideshow
One of the most common elements of new website design is the slideshow. Usually prominently located on the Home page, a slideshow rotates various slides and often includes controls or thumbnails of the...
View ArticleHow to advertise on Twitter [VIDEO]
Twitter is not your normal website. There are no ad spaces. There is no way to pay for clicks or banner ads. Businesses who use their status updates to blatantly advertise will end up with zero...
View ArticleUsing Sponsored Stories to Advertise on Facebook [VIDEO]
A great way for businesses to put themselves in front of Facebook users is to use the Sponsored Story method. This video from Facebook explains how it works.read more
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Using a Message Calendar for Social Media
"I saw the message calendar. I'm having some difficulty navigating the color-coding." President Bartlet, The West Wingread more
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LinkedIn Status Updates for Businesses
LinkedIn has announced that now businesses who have a Company on LinkedIn can post status updates.read more
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101 Blogging Tips for Successful Business Blogs
In no particular order, here are over one hundred tips and recommendations to help you with your business blog and blogging habits. These have been assembled from a variety of sources and may not...
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Use subdomains for social media platform links
There are many social networks that businesses need to have a presence on, including Facebook, Twitter, LinkedIn and now Google+. Some will allow businesses to claim a "unique URL" that is short and...
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How to get your message heard
If you're trying to publish a blog post or article or press release on a day in which there is substantial online activity, it is easy to get drowned out. Cyber Monday, for instance, is a perfect...
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Evernote can revolutionize your business.
Imagine that you're in a client meeting and have all of your files and client notes accessible through your phone for easy reference.Imagine that, while at that meeting, you make a change to a note or...
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Preparing for the Christmas Season
For many businesses, the Christmas Season includes office parties, holiday dinners, corporate Christmas cards and decorations. It also can mean increased sales and opportunities for reaching out to...
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How to use Backpage to promote your business.
Every business should be using online classified ads to promote their business and website. Ads can be used to talk about specific products or services and drive traffic and interested buyers to your...
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Twitter List Benefits to Businesses
Once your Twitter account has been up and running for a while, you'll start to accumulate quite a few accounts that you're following. It quickly becomes unmanageable to simply look at your timeline to...
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Avoid eFax for your business
When I started Stadia Studio years ago, I felt that we needed to have a fax line. However, we were (and still are) using Vonage for VoIP (Voice over IP) telephone service, and try as they might, most...
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Building Affiliate Relationships to Increase Revenue
Practically every business offers a set number of products and services to their clients, but there are additional products or services which they could offer if they wanted to because it would make...
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Facebook Status Update Ideas for Businesses
Hopefully you have already created your Facebook Page for your business, but unless you've been maintaining it for a while, you're probably still struggling with this idea of status updates.read more
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How To Use iCal For Your Message Calendar
Businesses should be using a Message Calendar to ensure that their advertising and marketing messages are consistent and planned.read more
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Using a Call To Action to Convert Readers into Customers
We have spent a lot of time talking about the need to write a blog and how to promote that blog and your website. Doing so will dramatically increase the amount of content within your site and the...
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